Masoud Jabbari

I am a Ph.D. candidate in Economics at Rice University, entering the 2025–26 academic job market in Marketing. My research lies at the intersection of Empirical Industrial Organization and Quantitative Marketing, with a focus on digital platforms, matching models, and influencer marketing.

My job market paper, “Influencer–Brand Partnership: A Matching Approach,” develops a structural matching model of brand–influencer partnerships using data from the Iranian Instagram advertising market. I study how brands select influencer bundles and evaluate the effects of platform design and influencer-tier structures on campaign outcomes and welfare.

Feel free to explore my CV, research projects, and teaching experience at Rice University on this site. I am open to discussions and collaborations!

• Primary Research Interests:
  
  Empirical IO, Quantitative Marketing, Matching, Digital Economics

• Secondary Research Interests:
  
  Empirical Microeconomics, International Trade, Urban Economics